The production team will create a detailed schedule for production and post-production so the client, agency and production partners know all relevant deadlines. This can get quite extensive with road closures and dedicated parking for the many production vehicles.
Once locations are selected, they will obtain approval and apply for the appropriate permits. They will organise recces (reconnaissance) for the director and cinematographer to visit the locations to see if they fit the vision. The producers will work with location scouts to find the best locations to film in. While the ultimate list of parts of the production they are involved in is enormous, the below are the ones that will happen on most commercial film productions. The producers do a lot of the heavy lifting in the pre-production stage as they manage all the different departments to have everything ready in time for the shoot. In the pre-production stage, the film production company starts to organise everything that is needed to bring the creative vision to life. The director will work with a storyboard artist to sketch out the entire production so the client and the rest of the team know exactly what to expect on set. This stage can be further broken down by department. The Creative Phase is all about creating and imagining the best story and video possible within the parameters of the project brief. This will then be shared for feedback or approval by the client and will form the foundation of the film. This includes anything from the proposed story to camera style and even the music that will be used.
While creative is treated openly and creativity is not blocked, it's always important to think about the creative within the limits of the budget and logistical constraints.Īfter the brainstorm session, the director will create a treatment or proposal which captures the vision for the film project.
This process is led by the (creative) director but can involve almost the entire team, from producers to cinematographers, visual effects designers and editors. When working with a creative agency, the production company will explore interpretations and interesting executions for the creative that is provided by the agency. When working with a direct client, the film production company will brainstorm several concepts for the video project in the creative stage.
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